Compiled with the help of Chris Roper, Deputy CEO, Code for Africa.

There is a strong tradition of highly trusted, independent media in South Africa, but this is increasingly under threat. Trust is being eroded by a combination of unethical business practices, lower-quality journalism, and escalating misinformation.

Note: Data are from more urban areas, rather than a fully nationally representative sample. These will tend to represent richer and more connected users.

Top Brands

Changing Media

Trust

South African media have a strong reputation for independence but political and business interference is an increasing concern. The website News24 has built credibility on the back of investments in breaking news. Tabloid newspapers like the Daily Sun are widely used but less well trusted.